Awareness of Banking Products /Forex and Trade Services in Rural areas of Kerala with Special Emphasis on Palakkad District

Banks are the back bones of the economy. In this era due to competition banks are providing different products and services., government policies are made the roles of banks more important, All the major banks are having their branches in all the main cities, but the penetration level of banks in rural area are very less, RBI has taken some steps to increase the banking services in villages and unbanked rural locations. This paper analyses the awareness of the banking products and services among the rural area and villages. 

Title Awareness of Banking Products /Forex and Trade Services in Rural areas of Kerala with Special Emphasis on Palakkad District
Pages 32-45
Sponsors Universiti Kebangsaan MalaysiaUniversiti Kebangsaan Malaysia
Publisher Canadian Arena of Applied Scientific Research Ltd | Canada
ISBN 978-0-9948937-0-3
DOI http://dx.doi.org/10.18797/CAASR/ICCMP/2015/11/27/04
Conference CAASR International Conference on Contemporary Management Practices

Table of Contents
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Banks are the back bones of the economy. In this era due to competition banks are providing different products and services., government policies are made the roles of banks more important, All the major banks are having their branches in all the main cities, but the penetration level of banks in rural area are very less, RBI has taken some

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